Lydia Alcock

Taking Nonprofit Branding Beyond Logos and Visual Identities, Guest Blog by Shala Graham

Nearly half of all nonprofits are expected to add jobs this year… Post your resume on Maryland Nonprofits’ Career Center   Guest Blog by Shala Graham, Principal and Creative Director, SW Creatives Ask the average executive (either from the business...

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Compelling ROI stories are rooted in your financials, Guest Blog by Erica McGeachy Crenshaw

Guest blog by Erica McGeachy Crenshaw, CEO, Execute Now! Access to information and technology has not only compressed our timelines at work, it has cast a laser focus on nonprofits’ obligation to demonstrate a return on investment (ROI) for funders. The social...

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Do Nonprofits Have an Edge in Social Media Marketing? Guest Blog by Tiffany Jones

Guest Blog by Tiffany Jones, Production Manager, SW Creatives While a lot of businesses are struggling to find the best ways to take advantage of sites like Facebook and Twitter, nonprofits have a decided advantage in social media marketing. In fact, the most savvy...

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Elections and 501(c)(3) Organizations

By Henry Bogdan, Director of Public Policy, Maryland Nonprofits Maryland’s primary elections are heating up, more media, more outreach efforts, and more fundraising. An IRS  notice for charities, updated on March 5, re-states the basic rule prohibiting any partisan...

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Part II: Leverage the benefits of recognized financial models, Guest Blog by Erica McGeachy Crenshaw

Guest blog by Erica McGeachy Crenshaw, CEO of Execute Now! My early professional career was in the corporate financial world, so I’m aware of how the corporate sector has long benefited from a common language that facilitates an easier discussion with potential...

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It’s Not Me, It’s You! Guest Blog by Melanie Lockwood Herman, Nonprofit Risk Management Center

Guest Blog by Melanie Lockwood Herman, Executive Director, Nonprofit Risk Management Center   One of my favorite parts of the Seinfeld episode titled “The Lip Reader,” is when Gwen tries to soften her break-up with George by saying, “It’s not you, it’s me.”...

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Mood Boards: Your Designer’s Best Friend for Communicating Visual Direction, Guest Blog by Christine Batta

Photo and Blog courtesy of SW Creatives Blog written by Christine Batta , SW Creatives “WE DIG INTO CULTURAL TRENDS, OUR COLLECTIVE MEMORY BANKS, PAST STUDIES AND RELEVANT ARCHIVES TO GATHER IMAGERY. VISUALS THAT WE BELIEVE ARE RELEVANT TO THE BRAND AND...

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Large Nonprofit Deliberately Chooses The Road Less Traveled

Guest Blogger,  Erica McGeachy Crenshaw, CEO of Execute Now! “Whenever I hear nonprofit executives say they cannot build capacity or make investments necessary for long-term sustainability because they ‘just don’t have the money,’ I know...

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Member Assistance

Members, call our help line (410.727.6367) or fill out our Member Assistance Form here with your nonprofit questions. We work to strengthen your organization by sharing best practices and learned experience. Our support is different than a simple search engine...

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