Standards for Excellence
Fundraising Benchmarks for Small Nonprofits ($2M and Under)
By Joanna Joslyn, Project Manager & Principal Consultant, Joslyn Creative View the original blog here. Fundraising Benchmarking is the process of comparing your nonprofit’s performance metrics to industry bests, or the best practices of peer organizations. By...
Don’t Be Afraid to Brag!
Maryland Nonprofits Members, we want to feature YOUR ORGANIZATION on the homepage of our website! Please send the items below, or download the form, in an email to Allison Albert...
Brand-Aid: What’s a brand platform? Why bother?
Guest Blog by Susan Hughes, Principal, Orgonomic, Associate Member of Maryland Nonprofits Stay tuned! Susan Hughes will be leading a Maryland Nonprofits workshop on branding this fall! Read the original blog here. Brand vs. Brand Platform Your brand is the sum total...
Brand Aid: Simple Strategies to Improve Your Brand Today
Guest Blog by Susan K. Hughes, Principal & Creative Director, Orgonomic, and Associate Member of Maryland Nonprofits Read the original blog here. Did your marketing materials come together on-the-fly? Do you long for stunning and unified communications that serve...
Year-End Campaign Analysis: Learning What We Need to Know
Guest Blog by Joanna Joslyn, Principal Consultant, Joslyn Creative To read the original blog, click here. Congratulations on getting your year-end appeal out the door, your website content refreshed and on-message, your landing pages and online giving forms branded...
Gift String Logic for Year-End Appeals
Guest blog by Joanna Joslyn, Project Manager and Principal Consultant, Joslyn Creative The cardinal rule of fundraising is to make giving easy; and one of the most frequently used tools for simplifying donor decision-making is the list of suggested gift amounts on...
Visualizing Nonprofit Data: Tell the Real Story by Using Your Program Knowledge
Guest Blog by Sarah McCruden, Technology and Information Specialist, Carson Research Consulting, Inc., Associate Member of Maryland Nonprofits Join Carson Research Consulting November 5th at our Annual Conference “Connecting for Impact!” for a...
Political Activity by Individuals Connected to Your 501(c)(3)
By Henry Bogdan, Director of Public Policy and Advocacy, Maryland Nonprofits Join Henry on Nov. 5th at the 2014 “Connecting for Impact!” Annual Conference for the workshop session, “What Really is the Role of 501(c)(3)’s in Advocacy?,”...
How we talk about elected officials matters, a lot
Guest blog by Elaine Mejia, Senior Program Associate, Public Works Read the original blog here. September 23rd marked National Voter Registration Day, when 1000 organizations launched activities to register and encourage more Americans to vote because greater civic...
5 Big Tips for Writing Compelling Year-End Letters & Emails
Guest Blog by Joanna Joslyn, Founder and Lead Consultant, Joslyn Creative Read the original blog here. 1. Stay On-brand! Year-End Appeals can inspire between one-third and a half of an organization’s fundraising revenues, they reach the largest pool of an...